Why Reviews Matter More Than Marketing

It’s tempting to skip asking for reviews. To think, “If the work is good, it should sell itself.” But here’s the truth: reviews are credibility in action. Let’s talk about how reviews anchor you as an expert, help readers trust you before they even pick up your book, and open doors you can’t reach just by marketing alone.

Here’s what I want you to know:

Reviews show that you’re not just another name in the publishing void, you’re someone people have read, trusted, and valued enough to give a five stars!.

They’re social proof that makes readers feel safe investing in you. Before they even buy your book, they see evidence that your work has impacted others.

Just remember that asking for reviews isn’t begging. You’re inviting people who have bought your work to share their opinion and invite others.

If you’re writing, publishing, or sharing your message with the world, don’t underestimate the power of a few reviews saying, “This author is legit.”

Let your work speak, but let others vouch for it too.

Drop a “🙌” if you’re ready to lean into credibility more this year.